Ideal Shopping Direct combines the power of television retail with a strong online presence to deliver a unique multi-platform approach that brings products to life.

In a culture alive with passion, commitment and energy, talented teams come together to deliver a shopping experience for customers, like no other.

In December 2014, the successful Create and Craft TV shopping format was launched in the United States, broadcasting to more than 40 million homes in America, and bringing Trans-Atlantic craft trends to the USA’s $30 billion market.

With thousands of products available to buy online across a whole host of different sectors, there is something to catch everyone’s eye when they come to shop at Ideal World!

Alongside the successful and long-running TV shopping channel, our user-friendly website makes it easier than ever before for both new and existing customers to shop online.

Ideal World is home to so many well-known and established brand names that customers know they can trust including…

  • Sony
  • Apple
  • Tefal
  • Hoover
  • Vibrapower
  • And many more…

    The Best Immersion Blenders for Home Cooking

Did you know that Ideal world sells the best blenders for home cooking? If you want to emulsify ingredients without using a big blender or food processor, an immersion blender is an excellent alternative. Despite their compact sizes, immersion blenders are typically powerful enough to handle most blending tasks.

An immersion blender is best for small cooking jobs, like making purees, whipping egg whites into peaks and creating creamy smoothies. Some immersion blenders can even chop up ice. The ideal immersion blender offers various easy-to-access buttons, a comfortable handle to grip and additional attachments to process different foods. Instead of dealing with bulky kitchen appliances, take a look at the best immersion blenders to simplify meal prep.

  1. Bamix Deluxe 180W with Stand, 4 Multipurpose Blades and 400ml & 600ml Beakers with Lids

This Blender is easy to assemble, with components that click into place effortlessly. Switching attachments and cleaning the blender are just as quick and simple. The 500-watt motor is powerful enough for tasks ranging from blending peanut butter to making smoothies and protein shakes. You also don’t need to worry about big messes in the kitchen, as the blender is easy to grip and designed to prevent splashing, even at high speeds.

2. Kenwood FDM312SS Multipro Compact + with Integrated Scales

This blender allows you to puree soups instantly without leaving chaos in the kitchen. It can also chop ice, grind nuts, whip eggs and mix up mayonnaise. The long blending arm reaches deep in containers to quickly process all of the ingredients and simplify meal prep. It also features a quiet motor, comfortable handle and turn dial for speed control.

3. Daewoo Mini Chopper 1L Capacity – 2 Speed Settings

With a 500-watt motor and eight speeds, the Daewoo Mini Chopper is powerful enough to make various smoothies. A stainless-steel mixing wand blends ingredients quickly and smoothly without making a mess in the kitchen. Many users were impressed by the LED light switch, which lets you know when the blender is powered on. For the best results, fill the blender’s container below its capacity.

 

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